MUSCAT: Microsoft Mobile Devices on Monday announced the availability of its ultra-affordable smartphone Lumia 530 in Oman at all leading retail outlets for RO44.

A powerful entry model with the latest Windows Phones operating system it was created with the consumer in mind. Combining Microsoft Office, Skype, XBOX games and the best of social apps, which allows users to easily switch between work and play mode, Lumia 530 comes powered with OneDrive cloud services, allowing consumers to securely access, sync, and enjoy their files, with up to 15GB storage free.

Consumers will be able to enjoy preinstalled native Lumia apps such as HERE maps that have turn-by-turn voice guided navigation, online and offline, both home and abroad, providing the perfect balance of latest generation smartphone features at an ultra-affordable price.

“With high end apps, features and exceptional build quality at an amazing price, the Lumia 530 set the benchmark for affordable smartphones. The Lumia 530 demonstrates our focus on welcoming more people to the Windows Phone ecosystem with amazing devices that light up Microsoft’s digital work and life experiences,” said Jon French, vice president, Middle East, Microsoft Mobile Devices.

With the leading personalisation brought by Windows Phone 8.1, the Lumia 530 delivers:

One swipe notifications from Action Center as well as a speedy word flow keyboard.

Seamless integration with Microsoft services such as Skype and Microsoft Office and Outlook, right out of the box.

Offers popular apps such as Uber, Instagram, WhatsApp, Viber and WeChat, plus key gaming apps such as Asphalt 8, available in the Windows Phone Store.

Great offline services that save time and money, including uninterrupted music streaming with MixRadio,

Preinstalled native Lumia Apps such as HERE maps that boasts turn-by-turn voice guided navigation, online and offline, both home and abroad.

A powerful 1.2 GHz quad-core Qualcomm Snapdragon 200 processor that delivers a super-fast and lag-free user experience of your favourite apps, gaming and internet browsing on the 4-inch LCD display.

For frequent travellers, the Dual SIM 3G variant offers easy switching between two SIM cards.

Offers a smooth performance with signature Lumia apps such as Creative Studio and Glam Me, which helps people take quality voice-guided selfies with the 5MP rear camera.

The Lumia 530 will be available in a range of colours.